Privacy Policy

We respect your data and your trust — here’s how we handle both responsibly.

1. Who we are

NDU Studios provides EMS training, wellness coaching, and related services at our North Shields and Gosforth studios. This privacy policy explains how we collect, use, and protect your personal information when you interact with us — whether through our website, studio visits, or booking system.

2. What information we collect

  • Contact details: Name, email, phone number (for bookings and communication).
  • Health information: Voluntarily provided to ensure EMS sessions are safe and appropriate.
  • Booking data: Appointments, memberships, attendance, and cancellations.
  • Payment information: Processed securely via third-party providers — we do not store card data.
  • Website data: Anonymous analytics and cookies to help improve performance and usability.

3. How we use your information

We use your information to:

  • Process and manage bookings, sessions, and memberships.
  • Communicate updates, reminders, or changes to your appointments.
  • Tailor EMS and wellness services safely and effectively.
  • Send optional updates, offers, or health tips (only if you opt in).

4. How we protect your data

We use secure systems, encrypted connections, and trusted third-party tools to manage your information. Access to your data is restricted to trained staff only.

5. Third-party services

We use Acuity Scheduling (Squarespace Scheduling) for appointments and payment processing partners (e.g. Stripe or GoCardless) for transactions. Each has its own privacy policy and complies with GDPR and UK data protection laws.

6. Data retention

We keep necessary records for as long as you’re a client or member, and as required by law (e.g. tax or health regulations). You can request deletion of personal data at any time, except where retention is legally required.

7. Your rights

  • Access and request a copy of your personal data.
  • Request correction or deletion of inaccurate data.
  • Withdraw consent for marketing communications.

To exercise any of these rights, email privacy@ndustudios.co.uk.

8. Cookies & analytics

Our site may use small cookies or analytics tools to monitor performance and usability. These do not identify you personally and you can disable cookies in your browser settings.

9. Updates

We may update this policy occasionally to reflect legal or operational changes. The most recent version will always be published here, with the effective date shown below.

Last updated: November 2025